Pro-Form - Definition and Examples in English Grammar

Pro-form is a word or phrase that can take the place of another word (or word group) in a sentence. The process of substituting pro-forms for other words is called proformation. In English, the most common pro-forms are pronouns, but other words (such as here, there, so, not, and do) can also function as pro-forms.   The pro-form is the referring word in a sentence; the word or word group thats referred to is the antecedent. Examples and Observations: My grandmother started walking five miles a day when she was sixty. Shes 97 now, and we dont know where the hell she is.   (American comedian Ellen DeGeneres)Our father ...came back in the morning and told us he had found lodgings, and so we went there. They were east of the harbour, off Lot Street, at the back of a house which had seen better days.  (Margaret Atwood, Alias Grace. McClelland Stewart, 1996)One day in English class I passed Bill Hilgendorff a note. I love you, the note said. He folded it up and looked straight ahead. Then I whispered to him that he could live his whole life long and no one would ever love him as I did. I thought this was an amazing and daring and irresistible thing to do.  (Tereze Glà ¼ck, May You Live in Interesting Times. University of Iowa Press, 1995)We had offers to play in Hong Kong, and I always wanted to go there, but I wouldnt agree to do it because it wasnt going to add any more profit to the tour.  (Johnny Ramone, Commando: The Aut obiography of Johnny Ramone. Abrams, 2012)When the tzar was seated, everyone else sat, and so did we.  (L. E. Modesitt, Jr., Ghost of the White Nights. Tor Books, 2001)Boldly, Stein leaps from her short history of open source to the future of Canadian federalism. One might have expected her to develop her argument in the direction of scenario IV, but unfortunately she did not.  (Ruth Hubbard and Gilles Paquet, The Black Hole of Public Administration. University of Ottawa Press, 2010)Im proud of the many ways youre growing, and I hope you are, too.  (Fred Rogers, Dear Mr. Rogers. Penguin, 1996) Rogers, Does It Ever Rain in Your Neighborhood?: Letters to Mr.People cheerfully mixed the spiritual and the mundane, and I did as well.  (Gwendolyn M. Parker, Trespassing: My Sojourn in the Halls of Privilege. Houghton Mifflin, 1997) So and Not as Pro-Forms   Sometimes pro-forms represent less clearly identifiable constituents: (6) He may decide to join us next week, but I dont think so.(7) Speaker A: Will he join us next week?Speaker B: I hope not. In (6) the adverb so represents the preceding clause but with an appropriate change of operator: . . . but I dont think he will join us next week. In (7), the adverb not represents the whole of the preceding clause but changes it into a negative statement: . . . I hope he will not join us next week.  (Carl Bache, Mastering English: An Advanced Grammar for Non-Native and Native Speakers. Walter de Gruyter, 1997) Do as a Pro-Form Do is used as a pro-form when the predicate itself and all the complements which follow it are elided (Jack hurt himself fetching water, and Jill did, too). If another auxiliary is present, the pro-form do is less common (Has Jack hurt himself? Yes, he has; also, Yes, he has done . . .). Note that the pro-form do is not the same lexeme as the auxiliary do; the latter has only the forms do, does, did while the pro-form has these as well as done and doing.  (Stephan Gramley and Kurt-Michael Pà ¤tzold, A Survey of Modern English, 2nd ed. Routledge, 2004)

Patient Empowerment And The Health Insurance Industry

Healthcare 10 years ago is so much different than today. According to Chideya, 14.1 percent of Americans were without insurance. Patient Segregation was still a big factor back then. Hospitals at the time were still treating patients of certain races, religion, and gender. Hospital stays were so much longer compared to today due to not having the technology advances we have today. (Leonard, 2014) When a patient was sick, they didn’t have the options we have today. These patients had to see a doctor whereas today patients are able to see a physician assistant or a nurse practitioner. Patient empowerment is another factor that has been improved. Back in the 1950’s or 60’s, doctors would still withhold information of a woman’s diagnosis from†¦show more content†¦Most of the medical equipment run on digital platform and information software. Due to this dependency, healthcare is becoming more and more expensive and hard for the common man to afford. F irstly, politics have played a major role on healthcare since the end of World War II. Many attempts were made on health care reform: The Truman Administration (1945 - 1953) where President Truman proposed for universal health insurance coverage, administered and paid for by the National Health Insurance Board but this bill didn’t get very far after Congress condemned it as â€Å"socialized medicine.† Between the years of 1953-1961, the Eisenhower Administration supported the â€Å"Military Medicare† program which provided payment for healthcare services for all military dependents. Shortly after, the Kennedy Administration pursued a more modest form of healthcare coverage which entitled that health insurance coverage would be limiter to those 65 years of age and older. There was a lot of back and forth going and President Kennedy didn’t live to see the proposal’s chances through so it was passed to President Johnson. With President Johnson in office between the years of 1963-1969, the Social Security Amendment of 1965 was passed and entitled healthcare coverage to those 65 years and older, to the poor, blind and disabled.

Law Exam Free Essays

The law ensures that Coos and Scoffs cannot claim they were not aware of financial problems and wrong doings. They are required to take individual responsibility that the financial records are being reported accurately. The law also require that audits are performed by external and independent auditors to avoid conflict of Interest. We will write a custom essay sample on Law Exam or any similar topic only for you Order Now The firms used for audits cannot perform non-adult related work for the company. Auditing firms must also be rotated. 2. Employees that make the decision to whistle low are protected from retaliation from their employer. They cannot be fired, 3. Tort reform in Texas currently only covers medical malpractice and caps damages that can be received at $250,000. This strips away the ability for a jury to decide the monetary amount to be paid. This cap also makes it more difficult for a victim to find a lawyer to even take their case, which often results in them never getting their day in court. Tort reform in Texas is saving money, but the beneficiaries of that savings are medical practitioners and insurance companies. The lower cost of medical care for the citizens from this reform has not been shown. Insurance is lower for doctors now but that savings Is not being passed on to the patients, many of whom voted for tort reform for that reason alone. 4. Equal employment opportunity has Improved since the Call Rights Act of 1964. 5. Honesty Integrity – Doing what is right when no one is looking. Employees must make ethical decisions Transparency Fairness Respectful 6. Violation of intellectual property law can include copyright, trademark or trade secret infringement as well as patent damages. In order for the general public to continue to benefit from the creation of new technology, art, music etc. The Inventors of IP must have confidence that their work Is protected and they will be able to benefit off of It. Along the Invention on new IP follows new Jobs as well. By protecting the rights of the owners of this property, we are also ensuring new jobs for the future. 7. Affirmative action should continue because the disparity is still too significant to ay things are now equal. While we have certainly come a long way by opening doors that would have otherwise been closed; however, the difference is mostly seen on lower and some mid-level positions. It is argued that affirmative action is reverse discrimination for white men, but with 95% of senior level managers being men and 97% being white, but the static do not support this being true. An alternative to affirmative action would be to trust that companies will be fair and not discriminate; forever, as with other Issues companies mostly have a track record of doing the right thing when they are forced to. BY -reel 579 are performed by external and independent auditors to avoid conflict of interest. The firms used for audits cannot perform non-audit related work for the company. Can be received at $250,000. This strips away the ability for a Jury to decide the monetary amount to be paid. This cap also makes it more difficult for a victim to find now but that savings is not being passed on to the patients, many of whom voted for rot reform for that reason alone. 4. Equal employment opportunity has improved since the Civil Rights Act of 1964. Continue to benefit from the creation of new technology, art, music etc. The inventors of IP must have confidence that their work is protected and they will be able to benefit off of it. Along the invention on new IP follows new Jobs as well. By protecting the rights of the owners of this property, we are also ensuring new Jobs for the however, as with other issues companies mostly have a track record of doing the How to cite Law Exam, Essays

Property Rules in UK

Question: 1. Research, analyse and discuss in an informed manner selective aspects of Land Law. Answer: Adverse Possession The doctrine of adverse possession states that when someone occupies the land that belongs to someone else without taking his permission and such person continues to live for at least 10 to 12 years then under such conditions the land becomes theirs. This doctrine is governed by rules of property laws in the country. This doctrine allows another person to possess the real property of another without the payment of any compensation. This is because the property is held in a manner that conflicts with the right of the owners for a specified time span. For instance the rights of squatters fall under the type of adverse possession. In the case of JA Pye (Oxford) Ltd v Graham, the House of Lords defined adverse possession under the Land Registration Act 1925. Lord Browne-Wilkinson in this case stated that firstly factual possession means that there should be physical possession of the property. Additionally it was also held that even though the word adverse reflects force, the squatters should never use aggressive methods towards the paper owner of the property. The Rationale behind Adverse Possession This doctrine was developed hundreds of years ago when most of the land was unregistered and the only method to establish legal ownership was to inspect the deed and transfer the property to the current owner. This rationale was dismissed when the comprehensive land registration rules were established that contained all the details of the ownership and boundaries. These details were kept with the Land Registry and the register was open for the inspection of the public. Issue The primary issue in this case was whether the squatter who intends to purchase the house from the fee simple owner at a reduced price is entitled to purchase that property and what are the rights of the students as a squatter in that property. Facts of the case In the given case, four university students had rented a house in 2012 to study in UK. As a result of some complaints from residents, the University of East Westland disallowed their students from living there. With no options left the started living as squatters in the large Edwardian house. Moreover, the squatters living there were also committing nuisance which was a matter of concern for the neighbors. Later a squatter without informing the students offered to purchase the house from the fee simple owner at a reduced price. Property rules in UK and the application of the law in the given case Adverse possession has been a significant part of the property law in England and Wales. Throughout years it has undergone a number of changes with regard to legislations as well as case laws. In the case of Powell v McFarlane, Justice Slade had stated a similar fact as Lord Browne-Wilkinson in the Pye case, that factual possession means physical possession. This possession is single and exclusive though it can be on behalf of several people jointly. It was held in the case that there must be evidence of the intention to possess and the squatter who claims must exclude all the others present in the land along with the owner. Again in the case of Mount Caramel Investments Ltd v. Peter Thurlow Ltd., it was held that when the adverse possession has been for different people, the consecutive periods need to be added together. In the case of Bucks County Council v. Moran the court again stressed on the intention to possess and held that the squatters have to prove that they had physical control over the property. Chief Justice Cockburn in the case of Seddon v. Smith had stated that essential evidence in adverse possession was enclosure. In the case of BP Properties v. Buckler the court held that in cases of adverse possession the time will stop running for the squatters once they get lawful possession of the property. With regard to human rights issue the rights of squatters were raised in number of cases. In the case of Ofulue v. Bossert the court relied on the decision of the European Court of Human Rights in the case of Pye v United Kingdom and held that the law of adverse possession does not breach Article 1, Protocol 1 of Human Rights. Further in the case of Lodge v. Wakefield City Council the court held that even when there is a mistaken belief of ownership of legal estate then adverse possession may be established. Before the Land Registration Act 2002 came into force the land owner could simply lose title without being aware of it. According to the Land Registration Act of 2002 as given under the Schedule 6, paragraphs 1 to 5, when the adverse possessor has lived for ten years he would be entitled to apply to the land registrar in order to become the new registered owner of the property. Under such circumstances the registrar would contact the registered title holder and send notification of the application. When it is seen that no proceedings were launched for two years to eject this adverse possessor then the registrar would transfer the title. These rules apply for registered land. However, there are a number of restrictions before an application is made based on adverse possession. Firstly the registered proprietor must not be an enemy or from enemy state or should not suffer any mental disability, or is a defendant in any proceedings regarding a right to the possession of land or the estate was held on trust. Applying these above rules and case laws, the given case may be analyzed. Firstly, the squatters were in possession of the Edwardian house for a period of seven years. According to the English law given in the legislations and case laws in order to claim for the ownership rights it is essential that the squatter has held factual possession of the property for a period of ten years. Since these squatters have been in possession for seven years they cannot claim adverse possession on the property. Hence even the four students cannot claim adverse possession since they were squatters for a very less time period. Further as already stated in the cases when different people have occupied the property all the consecutive period would be considered while calculating the total time period of possession. Here the total time period is seven years but not ten years. Secondly since according to the case laws the law of adverse possession does not breach the human rights law and hence the owner who is suffering from illness cannot claim for such rights under the law. Also a new law was introduced in 2012. According to section 144 of the Legal Aid, Sentencing and Punishment of Offenders Act 2012, any individual who enters any residential building as squatters may be punished with six months imprisonment and 5,000 fine or both. Conclusion Relying on the above facts and regulations in the country and the given circumstances in the case, it can be construed that the four students are in the wrong side of the law. Since they have been living as squatters since 2013 for barely a year, the laws relating to adverse possession would not be of much helpful to them and in accordance to the new criminal law on squatting they would also have the fear to be jailed for squatting. References Bouckaert B,Property Law And Economics(Edward Elgar 2010) Bray J,Unlocking Land Law Epstein R,Economics Of Property Law(Edward Elgar 2007) Katz L, 'The Moral Paradox Of Adverse Possession: Sovereignty And Revolution In Property Law' (2010) 55 McGill Law Journal McFarlane B, Hopkins N and Nield S,Land Law(Oxford University Press 2009) Sexton R and Bogusz B,Complete Land Law(Oxford Univ Press 2009) Smith R,Introduction To Land Law(Pearson Longman 2010) Swerling L, 'The Land Registration Act 2002 And Adverse Possession' (2003) 9 Trusts Trustees BP Properties v Buckler(1987) 55 P CR Bucks County Council v Moran(1990) 86 LGR JA Pye (Oxford) Ltd v Graham[2003] AC Lodge v Wakefield City Council(1995) 38 EG Mount Caramel Investments Ltd v Peter Thurlow Ltd[1988] P CR Ofulue v Bossert(2008) EWCA Civ Powell v McFarlane(1977) 38 P CR Pye v United Kingdom(2008) 46 EHRR Seddon v Smith(1877) 36 LT

Content Optimization How to Optimize Content for SEO

Search engine optimization (or SEO) is a continually changing field. But throughout all recent changes, one thing has remained constant, and that’s the importance of content to SEO. Content and SEO go hand-in-hand. People use search engines to find answers or solutions to their questions and search engines serve up the most relevant content they can find. While the top search result might be a blog post, a YouTube video or product description – it’s all content.s There is a deep relationship between content and SEO, and it can be difficult to understand the nuances of they relate. This guide explores that relationship and provides actionable insights for how businesses can use content to support their SEO efforts. This article covers: The Relationship between SEO and Content On-Page Content Optimization Link Optimization Topical Optimization A Simple but Effective SEO Checklist Free Actionable Bonus: Looking to elevate your SEO strategy? We partnered with Jay Baer of Convince Convert to create this free ebook on 6 Ways to Fix Your Barebones SEO Strategy The Relationship between SEO and Content Marketing Simply put, great content is the basis for SEO success. High quality, original content is the foundation for all your other SEO efforts. That’s precisely why the Periodic Table of SEO Success starts with the content â€Å"elements,† with content quality as the leading element. source What is SEO Content? To understand what SEO content means, it’s useful to look at the phrase in two parts: The first part – â€Å"SEO† (search engine optimization) – is the process of optimizing your website and content so that it shows up higher in search engine results pages for specific search terms. The second part – â€Å"content† – is any information that you publish online that can be indexed by search engines. This includes website content, blog posts, images, graphics, and videos. So, taken as a whole, SEO content is any content that is created to increase search engine rankings and therefore traffic to your website. Search engines display their organic search results according to the relevance and authority of a web page. Relevance is determined by how often you use specific keywords and phrases within the content of a web page, and authority is determined by the number of trustworthy backlinks that point to that page. To make your content more SEO-friendly, your content should be organized logically, contain relevant keywords, and be written with your audience in mind. The Difference Between SEO and Content Marketing Generally speaking, SEO is more technical with a focus on website design and structure. It involves making a website more user-friendly, using relevant keywords, optimizing metadata, and building high-quality links. All these things work together to help each web page rank higher in search engines for specific search terms. Content marketing, on the other hand, involves the publishing of useful content across your website, blog, and social media accounts to attract and retain your target audience and ultimately stimulate interest in your products and services. There’s an overlap between the two: Optimizing your content for search engines helps it rank better, so you’ll achieve more of your content marketing goals. Publishing quality content will improve your website’s authority and relevance and therefore increase its SEO power. On-Page Content Optimization Good content and SEO work hand in hand. Without one, you won’t have much success with the other – if you don’t have the high-quality content that search engines want, your SEO rankings and readership are likely to be low. At the same time, even the best content doesn’t do you much good if your target shoppers aren’t able to find it when they’re searching. That’s why it’s important to be able to consistently write SEO-friendly content that people enjoy reading. With that in mind, here are a few tips and best practices to get great content and SEO. Focus on Keywords– But Not Too Much Keywords still have a place in your SEO strategy, just be sure to use them thoughtfully and organically in your content while trying to use keyword phrases in addition to individual keywords. Using a keyword phrase in your title might not make for the most exciting or witty headline, but it will make your article more likely to be viewed by your target audience. Use Headings Properly Headings are an essential but often overlooked aspect of good SEO. Header tags are the HTML tags that range from H1 to H6 and are used to create an outline and add structure to an article or blog post. Using headings wisely can help Google parse the main topic of longer articles. For example, it’s critical to include an H1 tag on each page, but only use one. Multiple H1 tags can confuse search engines by implying that the content is about several main topics. Also, don’t use the same text in the header for every page. Optimize the Length of Your Posts Google tends to prefer longer articles. One study shows that the average length of a first-page search result on Google is 2000 words. While it’s not necessary to churn out a post of that length each time you update your blog, you’ll probably have better luck if you tend to create longer posts in general. Breaking up your lengthy posts into manageable chunks for your readers (using bullet points, subheadings, and lists) can help prevent the dreaded â€Å"wall of text.† Use Location-Specific Phrases When people perform online searches, they’re frequently looking for local businesses. This is especially true when they’re searching on their mobile devices. If you have a local company, make sure to include geo-specific terms in your keyword phrases to ensure that your content shows up prominently in those searches. Use these location-specific keyword phrases in your titles and within your H1 tags, and you’ll see your local SEO improve rapidly. Check out this post to learn more about how to localize your content. Link Optimization Quality links are one of the most important ingredients of a healthy SEO strategy. They help Google, and other search engines measure the relevance of websites and return better results to searchers. If you want to improve your search engine rankings, you need quality links. But developing a strong link profile is not all that simple; first, you need to understand what makes a good link, what makes a bad link, and what you can do to optimize your website for better results. Link Building: The Basics The PageRank algorithm was developed by Google to rank websites in their search engine results pages. Essentially, it works by measuring the importance of a website by counting the number and quality of links to its pages. Any link from one page to another passes some of its PageRank (or link juice) to the page it’s linking to, giving that page a PageRank boost. But with inbound links, outbound links, internal links, and more, the connection between links and SEO can get very confusing. To help, we’ve broken down the process into eight steps for effective internal linking and the complete guide to link building. The Different Link Types Every web page should have internal links (pointing to the same page or another page on the same domain) and outbound links (pointing to external web domains). They help users navigate a site and find useful information, and help search engines understand and index a site. But they are all formed differently. Anchor texts. These are often highlighted, clickable links that can help increase search rankings for specific keywords. However, Google punishes repetitive anchor texts, so use a mixture of non-repetitive branded and keyword-rich phrases. Naked URLs. This is when the full URL is displayed in the link. Generally, they’re not as powerful as anchor texts for SEO. Brand citations. Instead of showing the full URL of a company website, the link is merely the name of the company. An image link can be an excellent navigational tool, but only when it’s a link. (The alt attribute tag for the image acts like anchor text.) Reciprocal links. These happen when two webmasters agree to provide a hyperlink to each other’s website. If they both share the same target market or offer complimentary services or products, the link can be seen as relevant. If not, reciprocal links can harm PageRank. Do follow links are standard links that search engines can follow and count toward PageRank. No follow links have extra markup in the code that tells Google crawlers to ignore the link, so it doesn’t count toward PageRank. Google advises using the no follow tag for paid links or for links to websites you don’t trust. Many sites use the no follow tag for the comments section to avoid spam links. How to Analyze Links What makes one link more valuable than another? There are a few factors you need to consider. Authority You can measure website authority in a variety of ways. There’s the Google PageRank toolbar (not available on some browsers) that displays the PageRank of a website, but it’s not updated that often so the information can be misleading. Then there’s the SEO toolbar from Moz, including MozRank and other metrics. The Alexa toolbar is another respected SEO tool that is more focused on web traffic. If you can get links from sites with more authority, you have the potential to outrank your competitors in search engine results pages (SERPs). Relevance Relevant links are more valuable. It’s better to get a link from a website that is related to your industry or field of expertise. Outbound links should also be relevant to the context of your content. Internal links will have more value if they help users and search engines navigate your site more easily. Location There are no guarantees when it comes to how Google and other search engines rank links based on their location within a page. However, most SEO experts agree that links within content are more valuable than navigational links or links in the page footer. These factors, taken together with the link type, all contribute to link value. Considering all these details, we can summarize what makes some links better than others. Good links include: Backlinks from websites with more authority. Backlinks from relevant websites Backlinks from websites that already rank high in SERPs for certain keywords. Anchor text links that are relevant to the content they are a part of and link to. Bad links include: Links to websites or link directories with little useful content. Links to websites that are not related to the content of your website. Links to poor-quality websites. Broken links. Repetitive keywords or exact-match keyword phrases in internal links. Purchased links without the no follow tag. As long as you try to create SEO content naturally and avoid stuffing your web pages with over-optimized links, you don’t need to be obsessed with building links for SEO. Just focus on delivering quality content to your readers and help them find the information they are looking for. This should result in a balanced link profile that includes a variety of natural links that are more useful and credible to humans and search engines. Leave this field empty if you're human: Topical Optimization How to group and structure your content will also have an impact on SEO. Enter topical optimization. With topical optimization, businesses have moved away from optimizing for single keywords and instead optimize for larger topics and key-phrases (also known as long-tail keywords). No more singular, competitive keywords – we’re talking strings of them. And it makes sense to use this approach, considering that roughly 70% of page views are a direct result of long-tail keywords. Think Like a Customer Think about how you search for something on the web. To get more specific results, you tend to enter more words. For example, a consumer might be looking for someone to repair a specific brand of air conditioner, do-it-yourself repair tips, troubleshooting advice, pricing information for various repairs, etc.Ideally, a particular heating, ventilation and air conditioning company would optimize pages for each of the keywords associated with the topic of air conditioner repair. With topical optimization, you don’t just hope to rank for certain keywords; you build out your content to dominate an entire topic. Instead of focusing on a single competitive keyword, business marketers can create more substantial, natural and helpful content to consumers. This SEO concept will only become increasingly important, as Google and other search engines implement more sophisticated semantic indexing. Keyword research is critical but be sure to think about intent as well. Some users are seeking general information; some might be looking for a particular product and others might be comparing different products.In our previous example, there were some different intents for the simple keyword phrase ‘air conditioner repair’ – that’s why it was essential to optimize for all the various keywords associated with that topic. Why It’s Good for Business So, how does topical optimization help your SEO ranking? Long-tail keywords or phrases generally have less competition, placing you on the first page of search results, with a higher likelihood of ‘winning the click.’ The majority ofpeople search long-tail keywords, so by answering questions or providing information more naturally, you can do a better job of matching the searcher’s intent. Longer keywords tend to be easier to rank for than more specific single or double keyword phrases. Therefore, search engines will rate sites that employ this tactic higher. The more specific the search is, the more it reflects the searcher’s interest level. This equals more sales conversions. By showing thoughtfulness and insight, you can build up your authority and provide a superior user experience to potential customers. It’s All About the People As the SEO landscape is always changing, you need to continually adapt your content and your optimization techniques to work well with Google’s latest algorithms.Not only is topical optimization an effective way to rank higher in search results; it’s also a smart content marketing strategy. After all, it’s actual people who search for stuff, not search engine bots! So, is keyword research dead? No way.Topical optimization isn’t a complete departure from keywords; it’s just a different way of using them.And, when you create content that delivers what searchers are looking for, everybody wins. SEO Content Optimization Checklist There is a lot to think about when it comes to creating SEO content. Use this checklist when publishing your next piece of content to make sure you’ve got the most essential elements of SEO covered. 1. Research optimal keywords Use Google Adwords Keyword Planner to discover how various terms and phrases perform in search results and try to use more detailed long-tail key phrases that fit your specific product or service. If the page is not immediately relevant to a human user for their search query intent, they’re unlikely to stick around. 2. Use keywords naturally and strategically Don’t repeat a keyword too often just because it’s the highest ranking for your audience. You will end up sounding insincere and robotic, but Google will punish that page by pushing lower down the search results. Instead, try to mix in synonyms and syntactically related phrase to your keywords. 3. Optimize title tags Your title tags are the first thing people will see when viewing your organic result after a search. Ensure they speak to the topical relevance of the page, use your brand name if possible, and bear in mind that visible character count generally hovers between 45 and 55 characters. 4. Include relevant keywords in the URL We’ve covered the importance of an effective URL structure. By including keywords and other descriptive wording in your URLs, you will be confirming the association between what the viewer is searching for and how your website can help them. From a backlink acquisition point of view, many links to your site will simply have anchor text that is the URL itself, in which case, those keyword rich file names can help to boost your rankings. Moz suggests using the following format for your URLs: http://www.example.com/category-keyword/subcategory-keyword/primary-keyword.html. 5. Optimize your images The faster a site loads, the less likely human users are to bounce. Load time consequently is an algorithmic factor and affects your website’s standing in the search engine results. In many cases, the largest contributor to page load times are images, so having compressed image file sizes is beneficial. 6. Write compelling meta descriptions Visible meta descriptions are 148-155 character snippets used to summarize a webpage’s content and are included with the title tags in the search engine results. It is, therefore, imperative to optimize these descriptions to effectively describe your site to viewers and capture their interest. While these do not directly impact your rankings, they do have an indirect effect based on human user behavior. 7. Link to related, authority websites Use authoritative websites as references, and including hyperlinks within the text. This helps Google determine the relevancy and accuracy of your content. You can use nofollow tags if you choose. 8. Internal linking – link to your own content When possible, reference and link to previous relevant blog posts or site pages using descriptive anchor text. This helps drive new interest to these older files and can contribute to a boost in their rankings. Don’t think of your content as a one-time use. Rather, try to leverage it as much as possible. 9. Make it easy to share According to an article from the Social Times, research is starting to prove that people like to share content that they relate to or that makes them feel connected to others with similar interests. Even though people do in fact like to share content, they won’t do it if it requires too much effort. If you work on creating a streamlined sharing process for your content, you will be in a better position to have that content shared which, in turn, may garner a boost in backlinks with equity. 10. Optimize for mobile As of April 21, 2015, Google now penalizes sites that are not optimized for mobile. Instead of creating a mobile site from scratch, consider adapting a responsive design instead. To check if your site is compliant, click here. 11. Continually work to garner quality backlinks Guest blogging is not dead, nor is asking for links despite what you may have heard. Infographics are also a great way to gain traction, as is getting active on social. All these and more are covered comprehensively in this article on http://searchengineland.com. 12. Analyze and track your data Install Google Analytics or another tracking software to track your visitors and analyze visitor entry sources and points, exit sources and points and behavior while on your site. By keeping track of your metrics, you will be able to devise a gap analysis and make data-driven decisions on what is working and what’s not on your site to enable strategic and tactical refinements to your SEO and content strategy. While Google Analytics comes with a handful of pre-built reports, using secondary dimensions is a great way to gain even deeper insights about your website. Create an Editorial Calendar for SEO Content When you know what kinds of content you want to create and where you’re going to publish it, it’s time to develop an editorial calendar to make sure you stick to a schedule and don’t run out of ideas. Share the calendar with your team and set up reminders to ensure deadlines are met. Set a realistic content publishing frequency. It’s better to create one great piece of SEO content than two average pieces. Don’t plan too far in advance. Changes in staff, marketing goals, and budgets can all affect the direction of your content creation. Plan for only a few months in advance so that you have room to adapt your content to suit demand and changing business needs. Analyze the Results of Your SEO Content To maximize the impact of SEO content, it’s necessary to regularly monitor the results of your efforts so you can see what works and what doesn’t. In other word, you need to track your SEO performance over time. You can then focus on the content types and keyword strategies that result in more audience engagement and conversions, depending on your marketing goals. Use free analytics software such as Google Analytics to monitor page views, time spent on web pages, backlinks to your website, social shares, and conversion rates. Look for patterns in your successes and tweak your editorial calendar so that your content caters more to the needs and desires of your audience. Final Thoughts It’s difficult to achieve consistently good results online if you don’t understand the close relationship between SEO and content marketing. Through on-page content optimization, link building, and the various content marketing strategies outlined here, you can deliver content that search engines understand and your audience will love. And ultimately, this will give you a strong online presence that benefits your business for many years to come. Do you need unique, quality content to support your SEO goals? 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Valentines Day Quotes for the Single Person

Valentine's Day Quotes for the Single Person If you are single, then Valentines Day may not be the  best time of the year for you. In fact, some are calling it, Singles Awareness Day. Seeing other people celebrating their love can make you a little envious. Even if you have a great life and arent actively seeking a partner, its easy to start hating on the holiday and perhaps feeling sorry for yourself. However, dont be let down. Lift your sagging spirits by reading these Valentines quotes and by dreaming of your own happily-ever-after. It doesnt have to include a knight in shining armor or a princess to be rescued. Mike Primavera You are never alone on Valentines Day if youre near a lake and have bread. KushandWizdom.tumblr I am constantly torn between I dont need anyone and Hey you, please fall in love with me. Emily Heller Ive been single for a while and I have to say, its going very well. Like... Its working out. I think Im the one. Robert Burton No cord or cable can so forcibly draw, or hold so fast, as love can do with a twined thread. Alexandra Penney The ultimate test of a relationship is to disagree but to hold hands. Mignon McLaughlin No one can understand love who has not experienced infatuation. And no one can understand infatuation, no matter how many times he has experienced it. Anonymous A kiss is something you cannot give without taking and cannot take without giving. Theodor Reik The lover is a monotheist who knows that other people worship different gods but cannot himself imagine that there could be other gods. Henny Youngman A kiss is the shortest distance between two. Mae West I have found men who didnt know how to kiss. Ive always found time to teach them. Marguerite de Valois It is the same in love as in war; a fortress that parleys is half taken. Todd Ruthman It is the things in common that make relationships enjoyable, but it is the little differences that make them interesting. William Shakespeare Love looks not with the eyes, but with the mind, And therefore is winged Cupid painted blind. Aerosmith Falling in love is so hard on the knees. Anonymous True love is when you put someone on a pedestal, and they fall - but you are there to catch them. Mignon McLaughlin In the arithmetic of love, one plus one equals everything, and two minus one equals nothing. Jacques Benigne Bossuel The heart has reasons that reason does not understand. Philip Robinson And when the future hinges on the next words that are said, dont let logic interfere, believe your heart instead. Luciano de Crescenzo We are, each of us angels with only one wing; and we can only fly by embracing one another. Julius Gordon Love is not blind - it sees more, not less. But because it sees more, it is willing to see less. Aristotle Love is composed of a single soul inhabiting two bodies.

Kodak and Fujifilm Research Paper Example | Topics and Well Written Essays - 1250 words

Kodak and Fujifilm - Research Paper Example The company was able to command 90% of the market by the year 1976. The 90% market command was because of sale of films and the sales of cameras were able to command 85% of the market share in the USA (Burley, 2007). History of Fujifilm Fujifilm is a Japanese multinational company that is based in Tokyo, Japan. The company deals with activities like production, development, servicing, and sales of colored photographic films, photofinishing equipments, digital cameras, color paper, photofinishing chemicals, graphic arts equipments, medical imaging equipments, optical devices, printers, photocopiers, and panel display. The company was established in the year 1934. The aim of the company was to be the very first Japanese manufacturer of photographic film. Within a period of 10 years, the company was able to produce motion-picture films, photographic films, and x-ray films. The company was able to enter into optical glass business in the year 1940s. Other products produced were lenses an d equipments in the market. Diversification of the company’s products was done after the Second World War. The company was able to produce medical products, printing, magnetic materials fields, and electronic imaging. Both Fuji Photo and Rank Xerox that are UK Company launched Fuji Xerox Co. Ltd. Fuji Company was able to intensify its businesses overseas in the 1950s. This company was able to enjoy a monopoly in Japan market (Burley, 2007). Core businesses Both Fujifilm and Kodak have focused on imaging and photography as the core business. Kodak had started earlier than Fujifilm. Fujifilm Company gave a lot of emphasis to market changes and through that, it was able to maintain a reckoning up date. On the contrary, its counterpart Kodak is in bankruptcy protection. Management of Kodak Company The management of the company failed to move fast into the digital world. The company was able to face technological discontinuities. This is because the company failed to combat the ne w changes. The company was reported to be full of complacency. The top officials of the company failed to employ quick strategies to combat the changes in technology. The company can be said to have been built on a culture of innovations and change. The success earned by the company in the early years of the 1970s made its leaders to block their ears from the cry of the customers about the looming failure that was ahead of the company. The poor management finally led to the collapse of the company. Unlike Fuji Film Company that decided to embrace technology, Kodak Company failed to embrace technology. They were not able to go digital at the time when Fuji Film was going digital (Don, 2011). Management of Fujifilm The company was able to build strong and robust corporate constitution. This was possible through implementation of structural reforms that were able to encompass every facet of its operations. The company was able to expand its business in the global markets such as emergi ng countries. A lot of business deteriorated in Europe due to flooding in Thailand. This greatly affected this company and as a result, the company was able to lose a lot of earnings and revenues from Europe. After this downturn, the company was able to employ new medium term management. The new medium term management was covered in the VISION80 plan of the company. The plan was to cover two years. The two years were 2013 and 2014. Unlike a Kodak company, the company was

Discussion- Ch12 Coursework Example | Topics and Well Written Essays - 250 words

Discussion- Ch12 - Coursework Example The growth stage involves a high rate of revenue increase owing to access to additional market and awareness by the customers. Marketing at the growth stage include development of new product features and packaging, increased advertising, and setting of high prices owing to high demand. Entry by competitors to the market reduces revenue growth towards the end of the growth stage. The maturity stage is reached when sales growth decreases but owing to high brand presence advertising is reduced. Product similarity is high reducing differentiation with the marketing mix done through sales promotions, price reductions, produce feature modifications, and innovative distribution channels aimed at extension of product lifecycle and maintenance of market share. Saturation of the market, technological obsolete products, and changes in customer tastes results in sales decline. The other features of the decline stage include increasing costs from reduced production volumes causing lack of profitability. Marketing at the decline stage includes reduction in product offerings, lowering of prices, little promotion expenditure, and selective distribution. After reading Liang’s discussion, I believe he articulates the concepts in product lifecycle well though he does not provide the marketing techniques for use at the introduction stage. The discussion does not state the marketing strategies in the growth and maturity stages but rather treats the two distinct stages together in terms of marketing. The decline stage marketing strategies are not well analysed. Overall the discussion is informative on the product life cycle but not clear on the different marketing strategies applied at various stages of the product

International Business and Cultural Diversity Case Study Essay

International Business and Cultural Diversity Case Study - Essay Example This paper seeks to establish whether there is any direct relation between cultural change and socio-economic-political changes in an organization or company, the variables present that are to be encountered and how these variables, if present, can be able to effectively mediate or moderate the effects of culture in today’s business environment. 2.0 Cultural Changes In the modern, contemporary society, one of the most overused terms is culture (Samovar, Porter and McDaniel 2012). According to Schein 2010, culture can be divided into four broad categories. These are macro cultures, subcultures, organizational cultures and micro cultures (Bosshardt 2006). Culture is a dynamic phenomenon and a basic background structure that has the effect of influencing us in a wide variety of ways. It is constantly changing and reenacted by our constant interactions with other people and is progressively shaped by our own behaviour. The main connection between culture and leadership can clearly be seen in micro cultures and organizational cultures where the culture in such systems is usually thought of as the end result of the embedding that an organization’s founder or leader within the group has imposed upon it and it with positive results (Schein, 2010). Culture can also be broadly defined as a set of shared values like beliefs, norms, behaviours, attitudes, material objects and symbolic resources. Basically speaking it can be thought of as the basic rules for functioning and living within a given society (Samovar, Porter and McDaniel 2012). 3.0 What are Variables? Variables can broadly be defined as items that we can control, measure or even manipulate while performing research. They are viewed as characteristics that have the potential of having more than one value or score. They can be viewed as being relatively straight forward for instance when we consider variables such as income or age while sometimes they can be viewed as being relatively abstract such a s when we are considering items such as degree of prejudice or even social class (Inglehart and Welzel 2007). Researchers constantly analyze variables in order to determine how they end up influencing each other. 3.1 What are Social Variables? Social variables can be viewed as logical sets of attributes. An attribute like a person being either male or female will have the main variable of gender or sex (Weinstein 2005). While a variable such as occupation will be attributed by items such as a truck driver, farmer or professor (Babbie 2010). 3.2 What are Economic Variables? Economic variables can be subdivided into endogenous variables, which are defined as economic variables which are dependent on the occurrences within a given economy such as inflation and employment rates, while exogenous variables are those variables, which are seen to be external to the economy of a given country and are mainly determined by the current global events and policies (Keillor 2011). Examples include

Simon Armitage And Carol Ann Duffy English Literature Essay

Simon Armitage And Carol Ann Duffy English Literature Essay This paper will deal about the Poetry of the Twentieth Century. Especially it deals about Simon Armitage and Carol Ann Duffy. The first part deals about their biographies. The second part talks about the setting of their works, a description of the era when they start working and descriptions of the main aspects of those years. In the third part of this paper there is an analysis of the style that they used in their works. Then there is an analysis of some of their poems. And in the last part as a conclusion you can find my opinions about the topic. Biographies: In this section the biography of the two of them are presented. First there is the biography of Simon Armitage and then the biography of Carol Ann Duffy. Simon Armitage: Simon Armitage was born in 1963. He was born in the village of Marsden and nowadays he lives in West Yorkshire, in England. He is a graduate in Geography at Portsmouth University and also he studied social work in the University of Manchester. In this university he also made his thesis that talked about the effects of the violence in television. He had a job as Probation Officer in the Greater Manchester until 1994. After he published his mayor works he published some limited edition pamphlets. In these pamphlets we can find, for example: Human Geography, The Distance Between Stars, The Walking Horses, Around Robinson, and Suitcase, etc. Simon Armitage was a teacher in the University of Leeds and in the University of Lowas Writers Workshop. Nowadays he is a senior lecturer at Manchester Metropolitan University. And he is also an Artist in Residence at Londons South Bank. He is Vice President of the Poetry Society. Talking about his works, he had poems, novels, radio and television works, etc. Within his poetry works we can find: Zoom! (1989), Xanadu (1992), Kid (1992), Book of Matches (1993), The Dead Sea Poems (1995), Moon Country (1996), CloudCuckooLand (1997), Killing Time (1999), Selected Poems (2001), Travelling Songs (2002), The Universal Home Doctor (2002), Tyrannosaurus Rex Versus the Corduroy Kid (2006) and Seeing Stars (2010). He has two novels: the first of them was published in 2001 and its name is Little Green Man, the second novel is The White Stuff published in 2004. He has other type of works: he writes for radio, television and film, and he is also the author of four stage plays. Carol Ann Duffy Carol Ann Duffy was born in 1955, in Glasgow, Scotland. She had four brothers. She went to St. Austin Roman Catholic Primary School, St. Josephs Convent School and Stafford Girls High School. She attended to the University of Liverpool, where she studied Philosophy. She also had a work as a freelance writer in London. She has a daughter in common with her husband, the novelist Jackie Kay, whose name is Ella. Since 2002 she is a teacher of Creative Writing in the University of Manchester, where she lives nowadays. Her works can be divided into: adult poetry collections, books for children, anthologies and plays. Within her collections of adult poetry we can find: Standing Female Nude (1985), Selling Manhattan (1987), The Other Country (1990), Mean Time (1993), The Worlds Wife (1999); Feminine Gospels (2002), and Rapture (2005). Her poems for children are collected in New Collected Poems for  Children (2009).  She also has picture books for children as: Underwater Farmyard (2002), Doris the Giant (2004), Moon Zoo (2005),  The Tear Thief (2007), and The Princesss Blankets (2009). The anthologies that were edited by Carol Ann were: Out of Fashion (2004), Answering Back (2007), and To The Moon: An Anthology of Lunar Poems (2009). She wrote four plays: Take My Husband (1982), Cavern of Dreams (1984), Little Women, Big Boys (1986) and Loss (1986). Setting These two authors stated writing more or less at the same time, in the latest eighties. The life in the Eighties in Britain as Malcolm Bradbury (1994) said: it was a time of many reappraisals and restructurings, and of rising doubts, dark prophecies and apocalyptic feelings among a good many of its artist and intellectuals. In history terms, it can be said that some important facts occurred in these years. This summary starts one year after that the first work by Carol Ann Duffy was published. 1984: Strike of the Coal Miners. Trade Union Act. The British Telecom became private. 1985: Anglo-Irish Agreement: an agreement between the United Kingdom and the Republic of Ireland. 1986: Riots (disturbances) in Brixton or Lambeth. The London Stock Exchange was deregulated. Also in this year the British Gas became private. 1987: Single European Act (the revision of the Treaty of Rome, 1957). The British Airways were privatized. 1988: Alliance between the SDP and the liberal party. 1989: Opening of Berlin Wall. Release of Guildford-Four. Talking about the characteristics of the poetry in the Eighties and some special features of these two authors it can be said that: The poetry of nowadays present various ethnicities, cultures or nationalities. It moved from a nationalist poetry to a more international one. It also changes from a centralist, male and academic practice poetry to a cultural entertainment for all the people and multicultural one. Old themes change to religious, cultural, sexual and ideological pluralism. We can also find the concerns of minorities, sexual orientation, origin, gender or language. Randall Stevenson (2004: 212) said that: In Poet for Our Times (1990) Carol Ann Duffy defined headlines, in 1980s, as the poems of the decade- a bottom line of art sometimes used sensationally by her contemporaries to incorporate into poetry the immediate reality of the urban life The traditional language used in the United Kingdom turned into new ways of writing, for example, the use of dialects as Gaelic or new grammar rules. New lexical items and words like languages of ancient colonies of Britain or different slang words are included in the poems of the contemporary poetry. In the poetry of the late century we can find language disruption, formal adventure and challenges to conventional facts. New types of poetry appear: national poetry, womens poetry or multicultural poetry are common in this period. Womens poetry became more popular at the end of the 1970s. The topics of the womens poetry (Randall Stevenson, 2004: 222) are: day- to-day experience, and womens feelings about experiences [à ¢Ã¢â€š ¬Ã‚ ¦] work, friendship, family relationship, abortion, childbirth and sexual relationships- heterosexual and lesbian The black poetry became more popular because of the fact that black immigrants came to England and wrote their poems there. Poetry became a way of entertainment, it can be found in theatres, pubs or bars. It turns to an art only for few people to a popular art. This can be the consequence of the expansion of the publishing houses from London to many cities through England. The poetry of the late twentieth century and the twenty-first century it is more focused to be an international poetry. Style In this section the style of both authors is going to be analyzed. First of all there are features that are characteristic in both authors; this is because they belong to the same period. Then there are specific features of each of them. The used to write about issues that are relevant to todays society. They write about past experiences or characters of other lifestyles to explore them. Both of them give thoughts and feelings that we might experiences once or themes that are relevant to everybody. Talking about the structure and the style of the poems it can be said that: They have different types of poems with different structures as: narrative poems, sonnets, structured verse or free verse. Within the style, and specifically language, we can find that they use a colloquial language, but within this simple language there are complex ideas. Some examples of languages techniques that they used are: alliteration, onomatopoeia, repetition, etc. The language that they used is crucial for people to understand their works. Simon Armitage Additionally to the common characteristics, Simon Armitage has more specific characteristics. He belongs to the New Generation and as Randall Stevenson (2004: 229) quote from the Penguin Book of the Contemporary British Poetry (1982) they are distinguished by accessibility, democracy and responsiveness and by reaffirmation of the arts significance as public utterance (p.16). Armitages poems make an exploration of relationships and the impact that they have on the life of people. In his poems we can find references about North England or Yorkshire dialect. His works must be interpreted on a personal level by the reader. Ian Hamilton (1992 :16) Armitages poems are both firmly grounded in place and wide in their imaginative, emotional and technical range, moving easily between anecdote, larger narrative, art and politics Carol Ann Duffy Duffys poems reflect depressed or disturbed members of society. These characters are resent with the world in which they live. Her themes are children, women, love, etc; and she uses the point of view of a persona. These personae that she creates are usually isolated people who feel shut out from society. Although she is a woman she doesnt use the typical features of womens writing. She is less innovative than her male contemporaries and use oddly paratactic rhythms Ian Hamilton (1992: 137) says that: [] Duffy aims her poetic fire at obvious victims, easy targets, but her best work combines lyric intensity with plain-speaking Analysis. In this section you can find three poems of each author and their analysis. First you can find the poems by Simon Armitage and then the poems by Carol Ann Duffy. November (by Simon Armitage) We walk to the ward from the badly parked car with your grandma taking four short steps to our two We have brought her here to die and we know it. You check her towel, soap and family trinkets, pare her nails. Parcel her in the rough blankets and she sinks down into her incontinence. It is time John. In their pasty bloodless smiles, in their slack breasts, their stunned brains and their baldness, and in us John: we are almost these monsters Youre shattered. You give me the keys and I drive through the twilight zone, past the famous station to your house, to numb ourselves with alcohol. Inside, we feel the terror of the dusk begin. Outside we watch the evening, failing again, and we let it happen. We can say nothing. Sometimes the sun spangles and we feel alive One thing we have to get, John, is out of this life. Form: The poem is divided in five three lines stanzas and in the last part of the poem there is a couplet which give the impression that the poem is not finished or that have a sudden end. The eleven lines have a regular rhythm. Symbols: In my opinion the title of the poem, November has a symbolic meaning. I think that because it is the penultimate it can refers to the end of the year and maybe to the end of the life, maybe it refers to the third age, when people are older. Also the night can have the same meaning as the title. In the third stanza we can find that Armitage describes the old people as if they were monsters. In the last part of the poem the poet dont end the poem with a conclusion maybe he want the readers to reflect about the poem and the topic that it deals about, or he wants to represent the surprise of death. Language: The poem is narrated in first person but with a reference to a person called John. Simon Armitage use words that include the reader in the poem and present a situation that we all will face someday. He uses pronouns as we, you, her or their, and that could have the function of include the reader in the poem. Themes: The themes of this poem are the relationship with the family and also the inevitable passing of time. Kid (by Simon Armitage) Batman, big shot, when you gave the order to grow up, then let me loose to wander leeward, freely through the wild blue yonder as you liked to say, or ditched me, rather in the gutter . . . well, I turned the corner. Now Ive scotched that he was like a father to me rumour, sacked it, blown the cover on that he was like an elder brother story, let the cat out on that caper with the married woman, how you took her downtown on expenses in the motor. Holy robin-redbreast-nest-egg-shocker! Holy roll-me-over-in-the-clover, Im not playing ball boy any longer Batman, now Ive doffed that off-the-shoulder Sherwood-Forest-green and scarlet number for a pair of jeans and crew neck jumper; now Im taller, harder, stronger, older. Batman, it makes a marvellous picture; you without a shadow, stewing over chicken giblets in the pressure cooker, next to nothing in the walk-in larder, punching the palm of your hand all winter, you baby, now Im a real boy wonder. Poems background: In this poem Armitage talks about Batman, that is a comic hero who was popular in TV and films. The poem shows a battle of Batman and his criminal of Gotham City. Form: The poem has a ten syllable lines and all of them end with the sound -er. The language used can remember the language of television shows and also it has some sense of humor. Symbols: The symbol that I find in the poem is that Armitage make a joke about Batman and I think that this means that super heroes are not perfect and also have their bad days, or maybe that super heroes dont exist. Language: The language in the poem is idiomatic and also it has expressions of Batman. This type of language is sometimes used to reflect a ridiculous expression. Themes: In my opinion the main theme of the poem is the growing and the independence. The other theme that I found is that our imagination or our perfect believes are not true. When we are kids we think that the super heroes exist but then when we grow up we realized that it wasnt true. He also do humorous commentaries about famous people. Homecoming (by Simon Armitage) Think, two things on their own and both at once. The first, that exercise in trust, where those in front stand with their rams spread wide and free-fall backwards, blind and those behind take all the weight. The second, one canary-yellow cotton jacket on a cloakroom floor, uncoupled from its hook, becoming scuffed and blackened underfoot. Back home the very model of a model of a mother, yours, puts two and two together, makes a proper fist of it and points the finger. Temper, temper. Question in the house. You seeing red. Blue murder. Bed. Then midnight when you slip the latch and sneak no further than the call-box at the corner of the street; Im waiting by the phone, although it doesnt ring because its sixteen years or so before well meet. Retrace that walk towards the garden gate; in silhouette a father figure waits there, wants to set things straight. These ribs are pleats or seams. These arms are sleeves. These fingertips are buttons, or these hands can fold into a clasp, or else these fingers make a zip or buckle, you say which. Step backwards into it and try the same canary-yellow cotton jacket, there like this, for size again. It still fits. Form: The structure of this poem is simple and regular but in my opinion is difficult to understand. It is divided in four stanzas of different lengths but almost all have the same rhythm. Symbols: Maybe the yellow jacket can represent the past and how easy is to remember it. Also it can mean that the past is always in our mind or that it is easy to have in mind our past memories. Language: The language that Armitage uses is easy, simple and familiar, and sometimes idiomatic. It also has a change of time there is a change between the past and the present for example in stanza three. He also use poetry features as alliteration, assonance or different types of rhythm Themes: In this poem is more difficult to understand the theme that Armitage talks about. There is not a clear message. The theme that I find is the concept of time and memory. The poem shows how someone remembers his/her past, and in the last part of the poem brings it to their present life with the example of the jacket. Other theme that could be found in this poem is the relationships between family and how a new life can change them. Havisham (by Carol Ann Duffy) Beloved sweetheart bastard. Not a day since then I havent wished him dead. Prayed for it so hard Ive dark green pebbles for eyes, ropes on the back of my hands I could strangle with. Spinster. I stink and remember. Whole days in bed cawing Nooooo at the wall; the dress yellowing, trembling if I open the wardrobe; the slewed mirror, full length , her, myself, who did this to me? Puce curses that are sounds not words. Some nights better, the lost body over me, my fluent tongue in its mouth in its ear then down till I suddenly bite awake. Loves hate behind a white veil; a red balloon bursting in my face. Bang. I stabbed at a wedding-cake. Give me a male corpse for a long slow honeymoon. Dont think its only the heart that b-b-b-breaks. Form: The poem is divided in four stanzas with four lines each of them. The poem doesnt have a rhyme or a regular metre. Symbol: The colors are important symbols in this poem, for example, the white reflects the wedding dress or the red the betrayal. As I said before the poem hasnt a regular metre and it can be related to the instability of the personality of the character. Language: Carol Ann Duffy writes in first person. She uses questions and exclamations and gives diversity to the lines. In the poem we can also find alliteration, for example in the last line of the poem the B. The first lines are written to make an emphasis on her frustration and also her anger. Themes: The poem talks about the betrayal or jealousy and also the damage that this can make in a relationship. The protagonist, Miss Havisham, get insane because of the betrayal. All the feelings and thoughts of Miss Havisham are presented in the poem. Anne Hathaway (by Carol Ann Duffy) Item I gyve unto my wife my second best bedà ¢Ã¢â€š ¬Ã‚ ¦ (from Shakespeares will) The bed we loved in was a spinning world of forests, castles, torchlight, clifftops, seas where he would dive for pearls. My lovers words were shooting stars which fell to earth as kisses on these lips; my body now a softer rhyme to his, now echo, assonance; his touch a verb dancing in the centre of a noun. Some nights, I dreamed hed written me, the bed a page beneath his writers hands. Romance and drama played by touch, by scent, by taste. In the other bed, the best, our guests dozed on, dribbling their prose. My living laughing love I hold him in the casket of my widows head as he held me upon that next bed. Background to the poem: The title of this poem refers to the wife of Shakespeare. Form: The poem is a rhyming sonnet which has fourteen lines. In my opinion she tried to follow the poem with other ending or other explanation. Symbols: Carol Ann Duffy try to rewrite a sonnet by Shakespeare but in the way his wife would do it, so she doesnt follow the rules of Shakespeares works, maybe because she wants to refer that Anne Hatheway wasnt as good as him writing poems. Language: The language that Carol Ann Duffy uses is related to things about Shakespeare. It is written in first person and with the voice of a woman. She uses different literary resources as alliteration (in line twelve) or metaphor in line fifteen, that means that she keep him in her thoughts. Themes and links: The poem is a sonnet that talks about love (sonnets normally do so) and the absence of someone that she loved, in this case Shakespeare. It is related with Shakespeares Sonnet 130 We Remember Your Childhood Well (by Carol Ann Duffy) Nobody hurt you. Nobody turned off the light and argued with somebody else all night. The bad man on the moors was only a movie you saw. Nobody locked the door. Your questions were answered fully. No. That didnt occur. You couldnt sing anyway, cared less. The moments a blur, a Film Fun laughing itself to death in the coal fire. Anyones guess. Nobody forced you. You wanted to go that day. Begged. You chose the dress. Here are the pictures, look at you. Look at us all, smiling and waving, younger. The whole thing is inside your head. What you recall are impressions; we have the facts. We called the tune. The secret police of your childhood were older and wiser than you, bigger than you. Call back the sound of their voices. Boom. Boom. Boom. Nobody sent you away. That was an extra holiday, with people you seemed to like. They were firm, there was nothing to fear. There was none but yourself to blame if it ended in tears. What does it matter now? No, no, nobody left the skidmarks of sin on your soul and laid you wide open for Hell. You were loved. Always. We did what was best. We remember your childhood well. Form: The structure of this poem is six stanzas with three lines each of them. It has rhyme and half rhyme. In the structure I have found that the title is repeated at the end of the poem like an ending of the theme. Symbols: I think that the repetition of the title in the last line of the poem is like an ending of the memory, maybe like if the person doesnt want to remember it anymore. Language: It is a simple language and sometimes repetitive. The negative form is compressed. The language that she uses (you, yourself, etc) makes me think of it as a unilateral conversation, there is no one in the other side. Themes: It talks about the abuses in the relationship of an adult and a child and how the memories can be remember in different ways and they are not always true. Conclusion In this part of the paper Im going to give a brief conclusion about the authors but mainly about the poems and their style. As you can see this two authors are late authors of the twenty century so they are closed to our society because they live in our society (both of them are still alive and with not too many years). Thanks to this fact I think that the poems that they wrote are related more or less with our nowadays society, for example, the last poem by Carol Ann Duffy refers to a theme that unfortunately is occurring nowadays, the children abuse. Talking about their style and the way that they write I can say that the vast majority of their poems are easy to read because they have a simple language and also because they are related to topics that are known for all of us. I think that the majority of their poems are quite simple and what we read is what the author wants to say. Bibliographical references Books: Stevenson, R. The Oxford English Literary History. Volume 12: 1960-2000: The last of England? Oxford University Press, United States, 2006 Hamilton, I. The Oxford Companion to Twentieth-century Poetry in English. Oxford University Press, United States, 1996. Bradbury, M. The modern British novel. Penguin Books, London, 1994 Medina Casado, C. Poetas ingleses del siglo XX. Sà ­ntesis, Madrid, 2007 Electronic sources: Contemporary Writers British Council. Carol Ann Duffy (20 November, 2010): http://www.contemporarywriters.com/authors/?p=auth104 Contemporary Writers British Council. Simon Armitage. (20 November, 2010): http://www.contemporarywriters.com/authors/?p=auth165 Simon Armitages Website (20 November, 2010): Home

Struggle for Equal Work Essay -- essays research papers fc

Struggle for Equal Work The development of the Lowell Mills in the 1820s provided American women with their first opportunity to work outside the home with reasonable wages and relatively safe work. About ten years later however, working in the mills wasn’t the same. Working conditions became more vigorous, the mills were unsafe and the pay received didn’t match the amount of work done. The Lowell family’s textile mills were set up to attract the unmarried daughters of farm families, hoping that they would work a few years before getting married. These young women were called â€Å"Lowell Mill Girls.† A typical working day in the mills started with a factory bell ringing at about four in the morning to wake up employees. After this, employees had to be at the mills in an hour and work until late in the evening. This would sometimes lead to 12-14 hour days. Often times, women were expected to tend about three or four machines at the same. It was a lot of work, but at the time the pay offered was the highest wage available. In the 1830s, wages ranged from $.44 to $1.58 per day, depending on the speed and skill of the worker. This was about half the amount paid to the male mill worker. The air in the mills was not circulated causing it to become very hot in the summer and extremely cold in the winter. Company supervisors believed that opening any windows would cause threads to break more often so they chose to leave windows shut tight at all times. This is an example of how product...

Leadership Case Study Essay

Case Problem A: Frank Won’t Accept â€Å"We can’t† for an answer Key issues/summary: Frank is a business development manager in a firm charged with the mandate of providing the government with business improvement solutions. The company is currently faced with the challenge of acquiring more contracts from the government considering the expiry of the existing contracts. Frank refuses to accept the loss of contract and the inability of the company to acquire more contacts. Problem statement: The system of leadership style that Franks uses is ineffective in realizing the objectives of the company and he needs to develop a better strategy for the profitability of the firm. Root cause: Frank believes that the laxity of the project managers is the main contributor to loss of contacts in the company. Solutions: It is important for Frank to recognize the problem that the organization faces and develop an all inclusive approach on the best possible strategies that could help the company gain in terms of contracts and profit levels. Advantages: If Frank incorporates other managers in the decision making process, it is possible to realize effective solution to company problems Disadvantage: Failure to recognize the professional input of other managers may lead to the collapse of the company. Questions 1. What Based on limited evidence how would characterize Franks leadership style? Frank is autocratic in his style of leadership since he expects results by stating the course or action that his subordinated must embrace. 2. What leadership behavior and attitudes is Frank displaying? Frank is inconsiderate and controlling in terms of behavior and attitude. He expects his employees to generate results despite the difficulties that the company is experiencing. 3. How else can Frank  approach his project managers about developing a new business? Frank can introduce an all-inclusive approach that emphasizes on brainstorming on the best possible alternatives of acquiring contracts from other entities other than the government. Case Problem B: Time to Rebound at Willow Pond Key issues/Summary: Heather Osaka has been offered the position of director at Willow Pond; a medium-size assisted living home. The home experiences challenges related to effective management and the well-being of its clients. Problem statement: Heather Osaka needs to find techniques of leadership that will enable her solve the problems at Willow Pond. Root causes: Poor leadership and limited concern on employee wellbeing contributed to negligence and the provision of poser services at Willow Pond. Solutions: There is need for Heather to realize the relationship between her personal attributes and the best leadership style that can be used based on her previous experiences while working at two hospitals. These will help in determining the existing needs and the available facilities to provide lasting solutions. Answers to questions on Case Study B 1. This case is included in the chapter about charismatic and transformational leadership because the type of leader needed to revive Willow Pond should demonstrate to his subordinated his ability and belief in making positive changes despite the complications that may have characterized the an organization. 2. The transformational leadership techniques that Heather can apply while reforming Willow Pond include the introduction of motivational approaches for enhance the efficacy of employees. In addition, Heather can employee the use of better communication strategies and the involvement of the management in the decision making process. 3. Charismatic aspects of Heather’s personality may be instrumental in making changes within the organization considering that this approach to leadership generate the belief that a leader has the capacity to make meaningful changes. In addition, it is a way of convincing the management and the employees of her potential. 4. The job at Willow Pond is a wonderful career for Heather since it will enable her demonstrate her level of expertise from experience in ensuring the development of the organization. It will also be an opportunity of advancing her career  portfolio.

Who was Heinrich Himmler essays

Who was Heinrich Himmler essays Heinrich Himmler was Reichsfhrer-SS (Reich SS Leader) and Chief of the German police. In this capacity, he was responsible for the implementation of the Final Solution - the extermination of the Jews - as ordered by the Fhrer, Adolf Hitler. He was born in Munich on October 7, 1900. His father was the son of a police president, a former tutor to the princes of the Bavarian court, and a headmaster by profession. Himmler originally intended to be a farmer and in fact acquired a degree in agronomy. He fought in World War I at the every end, and afterwards drifted into one of the many right wing soldier's organizations that were so prevalent at the time. It is here that he came into contact with Hitler. He took part in the Hitler Putsch (the attempt to overthrow the government) of 1923 as a standard-bearer. He married Margret Boden in 1926. In 1929, Hitler appointed him head of the SS, which at that time numbered about 300 men and served mainly as a bodyguard for Hitler. A superb organizer, he had already expanded the SS to 50,000 men by 19 By 1936, he had consolidated police power in Germany and was named Chief of the German police on June 17 of that year. With all organs of the police, especially the Gestapo (secret state police), now under his control, his power was virtually without limit. In addition to his other responsibilities, he was also responsible for the security services (Sicherheitsdienst) and the concentration camps, which up to that time housed prisoners of the state. Himmler's men staged the phony border incident that Hitler used to justify the invasion of Poland at the outbreak of World War II. As the war went on, the armored portions of the SS - the Waffen SS - began to rival the Armed Forces for power in the military field, culminating in Himmler's being named Minister of the Interior in 1943 and chief of the Replacement Army in 1944. Right up to the end, he was one of Hitler's most loyal men. Hit...

Pornography and Violence against Women

Pornography and Violence against Women Pornography is the description of explicit content with the aim of arousing someone sexually. The media used in storing contents of this nature include books, video, film, animation, painting, photos, and magazines just to name but a few.Advertising We will write a custom essay sample on Pornography and Violence against Women specifically for you for only $16.05 $11/page Learn More People who pose for pornographic pictures are referred to as models whereas those who assume a character in pornographic movies are called porn stars. Emanuelle (2002) argues that pornography can be classified into several forms namely alt, armateur, fetish, orientation based, orgy, race oriented, reality, and soft and voyeur pornography. Studies conducted in the recent past indicate that the increase in the accessibility of pornographic materials has led to increase in sexual crime, especially against women. When the person who is being exposed to explicit content is not married or in a stable relationship he/she will look for alternative means to quench his/her sexual desires. The alternatives here include other people who are forced into having sex unwillingly. Others include animals such as dogs and sheep. In such a situation the weaker sex, that is, women and children are prone to these attacks. If pornography is applied appropriately it can be used to improve the sex lives of married people and responsible adults. This is because sex in marriage is very vital because when it is not satisfactory, spouses will seek satisfaction from other people that they consider knowledgeable in matters regarding sex. Rape is as old as mankind and can be traced to biblical scriptures hence governments should invent proper structures that can be used to reduce its occurrence. Marriage counselors recommend use of pornography to conduct sex education. Most women do not appreciate pornography as a sexual reference database because they argue that the habits portrayed by po rn stars make them uncomfortable, such as licking ones genitals. According to Marianna (2003), women also experience marital rape perpetrated by their husbands. This kind of rape is rarely reported to the authorities because the society does not recognize marital rape. In most cases the husband comes out of nowhere and is sexually aroused but the wife in question is not ready for sex. Since men have stronger masculine than women, the wife is rendered helpless and gives in to her husband’s desires. The husband might inflict pain or injuries on the woman depending on the intensity of force used.Advertising Looking for essay on gender studies? Let's see if we can help you! Get your first paper with 15% OFF Learn More In general the society does not see anything wrong with marital rape because in most communities the woman is under obligation to satisfy her man’s sexual desires regardless of whether she enjoys it or not. This is the underlying reaso n as to why women don’t report cases of marital rape because they will be labeled as wives who do not want to grant their husbands their conjugal rights. Women also contribute to the rise in sexual crimes by putting on provocative clothes such as mini-skirts and tight trousers. Many people do not agree with this argument but it has been found to insight men into sex. Men are more sexually aroused by what they see with their eyes as opposed to women who view sex as emotional. Women should keep off from lonely places because those are the most appropriate areas for this evil. They should not accept lifts from male drivers that are not known to them. Date rape can also be avoided by bringing along a close friend and by informing their families and friends about their whereabouts. This will be useful in tracing them just in case they go missing. Women should also avoid watching adult movies with people they would not want to have sex with because when the other person is turned o n they will choose the person who is most convenient to them. Violent sexual contents make men believe that women are sexual objects that can be used as one wish. Sexual offenders should be punished heavily to discourage the would-be offenders. Sexual crime rarely happens in Arabian countries because the women in those countries are prohibited from wearing clothes that are provocative and also men are not allowed to look at women in a suggestive manner. Men who commit sexual offense in these countries are stoned to death. The Islamic law strongly opposes sex before marriage but encourages men to marry as soon they come of age. Most men who commit rape are under the influence of drugs and therefore such men should be taken to rehabilitation centers where they receive guidance and counseling. People who produce pornographic contents should be held accountable for the social effects brought by their materials. This will make them to be cautious on who views their contents hence encoura ge responsible sexual behavior. References Emmanuelle, R. 2002.The Naked Untruth. AlterNet. 9 November 2010.Advertising We will write a custom essay sample on Pornography and Violence against Women specifically for you for only $16.05 $11/page Learn More Marianna, B. 2003.†The Roots of Western Pornography: Victorian obsessions and Fin-de-siecle predilections. Libido.† The Journal of sex and sensibility. Available at libidomag.com/nakedbrunch/archive/europorn07.html

Saudi Arabia Research Paper Example | Topics and Well Written Essays - 1250 words

Saudi Arabia - Research Paper Example It stands as a significant industrial country, claiming over 25% of the global oil reserve. It is this wealth in oil that Saudi Arabia is known for and is what drives the country’s economy. Considered as the origin of Islam, the country has been keen to preserve its historical richness with the passage of time. Geography Saudi Arabia occupies about 80% of the Arabian Peninsula, measuring 865,000 square miles, just about 25% of the total surface are of the US. This is a big country as compared to the size of other countries globally. The country borders the United Arab Emirates, Qatar and the Persian Gulf to the east, Oman and Yemen to the south and Kuwait, Iraq and Jordan to the north. On the west, the Red Sea separates it from Sudan, Eritrea and Egypt. Its entire geography indicates a plateau that rises from the Red Sea and slopes down gradually to the Persian Gulf. Even though its mountains rise as high as 9,000 feet, Saudi Arabia has no permanent rivers, lakes and big fores ts, making Janin and Besheer (7) refer to it as the driest large country. Thus, the country is largely a desert meaning that green vegetation is rare apart from those regions near oases. Saudi Arabia hosts the world’s greatest continuous sand expanse in its southeastern corner named the Empty Quarter. It covers about 264,000 square miles, equivalent to the size of Texas State (Zuhur 21). With this, Saudi Arabia is characterized by the desert geography including sand dunes and shrubs. Farming would be a rare activity unless under irrigated land. The climate varies greatly on different parts of the country, ranging from dry and hot summers in the northern and central regions to winters with moderate temperatures during the day and cold, at times freezing, at night. This variation in day and night temperatures could be articulated to the lack of clouds that allow the sunrays to heat the earth and the heat quickly disappears at night with no clouds to offer insulation. This weath er could be harsh for persons seeking to live in the country. The summers in the gravel or sand deserts could be as hot as 49oC with these areas rarely experiencing any rains. The rainfall is uneven and unreliable averaging less than 10 cm per year (Zuhur 45). This makes it hard to farm with reliance on rainfall, meaning that the country cannot supply itself with sufficient food. Socio-economic Life Saudi Arabia has a population of about 29.6 million people with Arabic as the national language. For an American visitor, a translator would therefore be important because most of the communication will be in Arabic. Among the important religious holidays is Eid al-Fitr, the festival of breaking fast marking the end of the holy month of Ramadan (Zuhur 23). Others include Eid al-Aidha and Hajj. Mosques serve as places of worship and are thus scared places. With Islam being a common religion in the country, a majority of the women would thus be in their long loose-fitting dresses while men would be in their traditional garbs. Interestingly, men are considered the guardians of women according to the law and therefore take responsibility for their behavior. This makes women inferior as opposed to many modern states where gender equality has caused men and women to be regarded as equals. Additionally, marriage is not organized by one family but by both families. These marriages rarely involve people from different families because Zuhur (155) observes that first cousin marriages are common.

Digital Media in North-Western University Personal Statement

Digital Media in North-Western University - Personal Statement Example As the paper stresses after an extensive study, the reporter is certain that Kings University amid its worldwide eminence for superiority, and international alumni network excellently fits the interests he has and his upcoming profession. Your department proficiency in Anthropology is particularly valuable for him.This discussion highlights that  what the author will contribute towards the course, besides his remarkable passion for this discipline, is a global viewpoint from his education in and diverse communication placements in North-Western University. He was a member of the student Association in North-Western University, a treasurer of the 20Q, Culture club as well as purple project (social services) at NUQ. Moreover, the reporter is the Co-President of the football club. To add on, he has studied persuasion theories as well as research methods contain an extra cognitive approach. He has completed a research paper that examined the Graffiti impact on Egypt throughout the Arab spring. From that class, along with another course known as Arab TV, he had a focus in comprehending more about the Media’s impact towards politics and vice versa. The author also studied feminism in various backgrounds.  The reporter values you taking into account his request and he will be humbled being characteristic of your Bachelor’s degree in communication course in October 2015. He comprehend that you’ll enroll the most excellent applicants within the discipline and he is certain that he will prosper within that setting.

Whole life paper. Electricl engineer Essay Example | Topics and Well Written Essays - 1000 words

Whole life paper. Electricl engineer - Essay Example Having been good in mathematics and physics at A levels greatly generated my interest in electrical engineering and I made my final decision in becoming an electrical engineer in future. I used to spend most of time in the laboratory trying to connect circuits and learning more about electronics. As I was in high school we came across this challenging situation with my fellow students. While doing our practical assignment in one our physics laboratory class it happened that the systems stopped working despite the fact that the electric bulbs were still on. No one could figure out what was happening and our assignment was almost due in time and neither the teacher nor the technician could be reached. With my interest and passion in electricity I decided to handle the assess the situation with an intention of resolving the problem. I noted that the fuse had blown off and managed to replace it with a spare. Since then I realized that I had the capacity to handle electronics and also rea lized my positive attitude toward the subject. Working with electrons has been wonderful in my education as have always wondered how electronic engineers have changed these positron antiparticles to transform diverse fields such as robotics, acoustics and medicine, as stated by Cheng (67). These phenomenal developments by the electrical engineers have helped me understand my passion in engineering as well as increased my ambition to join them in changing lives. In addition, the values I learnt from m father who was also an electrical engineer have helped me greatly. For instance, through his dedication to the job, enjoyment and positive attitude towards it helped grow my passion in this career. My undoubted experience during high school, university and during internships has helped understand better my passion for engineering. Nevertheless, my unquestionable courage to handle challenges while at school has increased my understanding of the passion I have in this career. Being hardwo rking and daring in facing challenges is part of my strengths which have influenced my understanding of the passion I have in the field. Being an optimistic, hardworking and goal driven individual clearly sets out my experience, values and strengths in engineering different from that of others. For instance, I used to company my dad to his working cites since I was young and from him I learnt a lot about this field. Similarly, having been the best student in physics in high school my tutors sometimes would give me a contract to work for them and this increased my experience. My teamwork values as well as my innovative skills also set me different from other people in this field. For instance, during my education I liked working with groups because I knew my skills and knowledge would help others in my filed. Similarly, my strengths in facing challenges without fear also makes me different from others given the fact that electricity is very dangerous when improperly handled (Moaveni and Sharma, 121) Impact Some of my goals include the following: To reduce environmental pollution by 30 percent in the next five years to come: I will ensure this by coming up with a model that reduces the amount of heat released to the atmosphere by the use of electricity. To raise the living standards of the communities living in the rural areas. I hope to achieve this by designing equipment that are portable, more energy efficient and use solar. To contribute in the improvement of healthcare. I hope to achieve this by innovatively designing better electronic machines which can detect people’s heath problems in the shortest time possible. Emerging Global,

Organization Structure Essay Example for Free

Organization Structure Essay Tips: Or you can approach this way: 1. Briefly introduce the various organizational theories. 2. Mention that you will focus analysing two theories, where examples of principle and practice can be found from the case study, for the purpose of this task. Analyse how organizational theory underpins principles and practice of organizing and management. a. Briefly introduce the various organizational theories (Scientific management, classical administration and etc) b. Analyse in details the various organizational theories in terms of its principles and practice. ( Analysis: 1.Explain what they are, 2.describe their characteristics and under what circumstances each of them may be useful and 3.evaluate their strengths and weaknesses) c. Relate these theories, where appropriate and applicable, to the case study. d. Draw a short conclusion Tips: Or you can approach this way: 1. Briefly introduce the various organizational theories. 2. Mention that you will focus analysing two theories, where examples of principle and practice can be found from the case study, for the purpose of this task.1. Draw the organizational structures for both firms You should be able to see the differences of the two organizational structures: Tall and short hierarchical structure, narrow and wide span of management, specialization by geographic or functions or something else. These diagrams serve as the basis for you to do the following compare and contrast. 2. Compare and contrast the differences of organizational structures between the firms Based on the above diagrams, do the compare and contrast. Compare and contrast means you need to find out: * What are the things similar between the two companies? * What are the differences between the two companies? Sample answer for 2 a. Organizational structure Given the diagram, it is clear that both companies have a formal organizational structure. There are however differences between the two companies. First, Boss Ltd is taller than Agar in organizational hierarchy. (Plagarism is a serious offence. This content can be found at http://btechnd.blogpot.com/) This is due to the structure necessarily to support Boss Ltd’s geographical and product divisions that accommodate 400 more staff than Agar Ltd(Plagarism is a serious offence. This content can be found at http://btechnd.blogpot.com) . In contrast, Agar has a layer reporting hierarchy. Its line of command is shorter than that of Boss Ltd. Second, the span of management, in the case of Boss Ltd, is narrower than that of Agar. That being the case, a stronger degree of decentralised decision making is practised in Boss. Agar’s decision making mainly centralized to the CEO himself.